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BLADE CORDLESS CAMPAIGN

The brief required a creative campaign for the launch of the Vax Blade Cordless vacuum cleaner. A simple informative landing page was designed to educate the consumer about the features and benefits of the product. A simple logo was created to give the product its own identity to highlight its importance as flagship product.

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KEY DELIVERABLES

  • Responsive landing page design

  • Animated HTML 5 digital display banners

  • ​Social media teaser campaign for DRTV launch

  • Facebook Canvas & Carousel

  • Launch Email

  • Logo design and lockup that could be utilised across different models of the Vax Blade range

  • PR and marketing emails and direct mail assets

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