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LOVE YOUR HOME VALENTINES SOCIAL MEDIA CAMPAIGN
The campaign revolved around the "Love Your Home" theme for Valentines which didn't go the romantic route that is expected, but rather one of self pampering. The social campaign also included blog posts which had handy tips and DIY recipes. The campaign aimed to provide more engaging and useful content to viewers instead of a hard selling sales message.
The stylised design was given to the campaign to give a soft yet loving feel to the posts, in-keeping with the Valentine's theme without being romantic and cheesy.
Animation was also utilized in the posts to make the content more engaging and more easily absorbed given the limited time we have to grab viewers attention.
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